Build-to-Rent’s Growing Appeal to Multifamily Investors

Build-to-Rent (BTR) is becoming one of the most dynamic and rapidly growing segments of the U.S. housing market. With multifamily investors seeking new avenues for growth, BTR presents a compelling investment case due to favorable demographics, lifestyle trends, and a pressing national housing shortage.

Key Insights from this Whitepaper

• Why Build-to-Rent (BTR) properties often generate stronger rent performance and lower turnover than traditional multifamily
• How major players like Greystar and MAA are expanding their footprint in the BTR sector
• Key trends in institutional investment—and what they reveal about long-term confidence in BTR
• Ways LendingOne is supporting developers in funding and growing scalable BTR communities
• Case studies highlighting how leading operators are shaping the future of suburban rental housing